Really Wild Gifts - change an animal's life today

Cookies and Privacy Policy

Personal data is information that identifies you or can be used to identify you. This Privacy Policy describes how your personal information is collected, used, and shared when you visit or make a purchase from (the “Site”).  When we talk about “Personal Information” in this Privacy Policy, we are talking both about Device Information and Order Information.

When you visit the Site:

  • We automatically collect certain information about your device, including information about your web browser, IP address, time zone, and some of the cookies that are installed on your device.
  • As you browse the Site, we collect information about the individual web pages or products that you view.
  • What websites or search terms referred you to the Site, and information about how you interact with the Site. We refer to this automatically collected information as “Device Information.”

We collect Device Information using the following technologies:

  • “Log files” track actions occurring on the Site, and collect data including your IP address, browser type, Internet service provider, referring/exit pages, and date/time stamps.
  • “Web beacons,” “tags,” and “pixels” are electronic files used to record information about how you browse the Site.

When you make a purchase or attempt to make a purchase through the Site:

  • Your name
  • Billing address
  • Shipping address
  • Payment information (including credit card numbers)
  • Apple Pay account
  • Google Pay account
  • Email address
  • Phone number.

    We refer to this information as “Order Information.”


  • We use the Order Information that we collect generally to fulfil any orders placed through the Site (including processing your payment information, arranging for shipping, and providing you with invoices and/or order confirmations).
  • Additionally, we use this Order Information to Communicate with you; Screen our orders for potential risk or fraud; When in line with the preferences you have shared with us, provide you with information or marketing relating to our products and our work.
  • We use the Device Information that we collect to help us screen for potential risk and fraud (in particular, your IP address), and more generally to improve and optimize our Site (for example, by generating analytics about how our customers browse and interact with the Site).


  • We share your Personal Information with third parties to help us use your Personal Information, as described above. For example, we use Shopify to power our online shop--you can read more about how Shopify uses your Personal Information here: This may involve your personal data moving outside the United Kingdom (UK). Shopify complies with required secure measure relating to the transfer of data via Canada private company adequacy decision. 
  • We also use Google Analytics to help us understand how our customers use the Site--you can read more about how Google uses your Personal Information here: You can also opt-out of Google Analytics here:
  • We may also share your Personal Information to comply with applicable laws and regulations.



  • We are processing your information in order to fulfil contracts we might have with you (for example if you make an order through the Site),
  • If you consent to us contacting you to tell you more about World Animal Protection
  • Otherwise to pursue our legitimate business interests listed above.


Your personal information belongs to you and we want you to feel in control of it. Here’s how you can exercise your rights.

You have the right to request a copy of the information that we hold about you.

Please put your request in writing to the Data Protection Coordinator, World Animal Protection, 5th Floor, 222 Gray’s Inn Road, London WC1X 8HB, together with two forms of identification: current passport (the page with your personal details); driving licence; birth certificate; utility bill from last 3 months; current vehicle registration document; bank statement from last 3 months; rent book from last 3 months. We don’t store this identification. It’s used solely to verify the requester’s identity. It’s helpful if you explain what particular records you’re seeking, but you don’t have to say.

You have a right to ask us to correct data that we hold about you that is inaccurate or incomplete. To do this, please send details of the changes you want us to make to or call us on 0800 316 9966. We may ask you to quote your supporter number or ask for another form of identification.

In certain circumstances you can ask for the data we hold about you to be erased from our records or transferred to another organisation. Where certain conditions apply, you have a right to ask us to restrict the processing of your personal information. You also have the right to object to certain types of processing such as direct marketing (see Direct marketing section above) or automated processing or profiling.

If you would like further information on your rights or wish to exercise them, please write to our Data Protection Coordinator, World Animal Protection, 5th Floor, 222 Gray’s Inn Road, London WC1X 8HB or email If we are unable to fulfil your request, we will provide you with a reason as to why.


Whenever we collect or process your personal data, we’ll only keep it for as long as is necessary for the purpose for which it was collected. For full information on our data retention policy, please contact our Data Protection Coordinator, World Animal Protection, 5th Floor, 222 Gray’s Inn Road, London WC1X 8HB or email We have security measures in place to protect against the loss, misuse and alteration of personal data. For example, our employees are only authorised to see and use the personal data they need to see to do their jobs and we use secure server software (SSL) to encrypt financial and personal information you input before it is sent to us. While we cannot ensure or guarantee that loss, misuse or alteration of data will not occur while it is under our control, we use our best efforts to try to prevent this.


If you wish to make a complaint about how your personal data is being processed by World Animal Protection (or any third parties we use to help process your data), or how your complaint has been handled, please see our complaints policy.

You have the right to lodge a complaint directly with the Information Commissioner's Office.


We may update this privacy policy from time to time in order to reflect changes to our practices or for other operational, legal or regulatory reasons.


What are cookies?

A cookie is a small text file passed from your internet browser on to your computer's hard drive, allowing websites to remember who you are when you return. Cookies also track information such as how you arrived on sites, your time of arrival, the pages you viewed and how long you stayed.

Why we use cookies

We use cookies to ensure you receive the best experience on our website. By continuing to use our site, you are agreeing to our use of cookies. You can change your cookie settings at any time.

How do we use cookies on our website?

Cookies help World Animal Protection improve our website and ensure our advertising is as effective and efficient as possible. Cookies help World Animal Protection improve our website and make it more efficient for our users. Like many other website providers, we use cookies to make a link between you and the information you have provided to our website. The information we collect through cookies is anonymous and not personally identifiable. It does not contain your name, address, telephone number, or email address.  

We use cookies to:

  • Compile information on how our website is used, which helps improve our website and online services.
  • Help users easily navigate our website.
  • Check whether the website is operating effectively.
  • Personalise and improve the service we offer you by understanding your preferences and establishing which areas of the website are most relevant to you.

World Animal Protection sometimes use third party advertising companies to serve adverts to visitors of our site. These companies may use cookie information (not including your name, address, email address or telephone number) to provide you with advertisements about goods and services that may be of interest to you.

Types of cookies we use

Necessary cookies

These cookies are necessary for the website to function properly. Some of the following actions can be performed by using these cookies: save your cookie preferences for this website; store articles in a shopping cart for online purchases.

Performance cookies

These cookies are used to gather statistical information about the use of our website, also called analytics cookies. We use this data for performance and website optimisation.

Functional cookies

These cookies enable more functionality for our website visitors. These cookies can be set by our external service providers or our own website. The following functionalities may or may not be activated when you accept this category: online videos, social media sharing buttons.

Marketing cookies

These cookies are set by external advertising partners and are used for profiling and tracking data across multiple websites. If you accept these cookies, we may show our advertisements on other websites based on your user profile and preferences. These cookies also save data about how many visitors have seen or clicked on our advertisements in order to optimise advertising campaigns.

How can I switch off or remove cookies?

You can choose to opt out of all but the necessary cookies. In the settings of the browser, you can change the settings to ensure that cookies will be blocked. Most Web browsers’ help documentation provide you with an explanation on how to do this. However, if you block the cookies, it is possible that you will not be able to enjoy all the technical features our website has to offer and it may negatively affect your user experience. Our website users’ cookies preferences are captured through the Cookie First Consent Management Platform.

Change cookie settings

Cookies we use


Necessary cookies


The cookie is necessary for the secure checkout and payment function on the website. This function is provided by 


Shopify. Used in connection with customer login.


This cookie contains information about the currency the website visitor wants to pay in.


The cookie is necessary for the secure checkout and payment function on the website. This function is provided by


Used in connection with shopping cart.


Cookie is set on websites using Cloudflare to speed up their load times and for threat defense services. It is does not collect or share user identification information.


This cookie contains your unique ID so CookieFirst can identify unique visitors to this website.


This cookie saves your cookie preferences for this website. You can change these or withdraw your consent easily.


This cookie is set by CookieFirst and enables synchronisation of cookie preferences across domains connected to a company.


Performance cookies

Shopify places the following cookies for visitors of our online shop:




Shopify analytics.


Shopify analytics.


Shopify analytics relating to marketing and referrals.


Shopify analytics relating to marketing and referrals.


Shopify analytics relating to marketing and referrals.


Shopify analytics.


Shopify analytics.


This cookie is used to track, report, and analyze on landing pages.

  • _hjid
  • _hjTLDTest
  • _hjIncludedInPageviewSample
  • _hjFirstSeen
  • _hjAbsoluteSessionInProgress

These cookies are set by Hotjar for performance and analytics purposes. This service is part of a third-party statistics and analysis service.

  • _ga
  • _gat
  • _gid

These cookies are set by Google Analytics.


Used to throttle request rate, if Google Analytics is deployed via Google Tag Manager.


Aggregate analysis of website visitors. Set by Google.


Marketing cookies



  • uuid2
  • anj

These cookies allow targeted advertising through the AppNexus platform.


Provided by Quantserve to track anonymous information about how website visitors use the site.

  • fr
  • _fbp

These cookies are set by Facebook Advertising.

  • _uetvid
  • _uetsid

These cookies are used by Bing to determine what ads are served that may be relevant to the user browsing the site.


This cookie is set by TVsquared - a platform measuring impressions, reach and outcomes for TV attribution. This cookie helps usto measure the effectiveness of our television advertising by tracking the number of visitors to our site, where users arrived from, pages visited, and timings in relation to TV ad spot air times.


This cookie is set by Google Adsense for experiments with 'cross-website' advertising.


This is a cookie usually associated with Quantcast, a digital advertising company. They provide website rankings, and the data they collect is also used for audience segmentation and targeted advertising.


This cookie is associated with the DoubleClick for Publishers service from Google. Its purpose is to do with the showing of advertisements on the website.


The NID cookie contains a unique ID Google uses to remember your preferences and other information, such as your preferred language, your most recent searches, your previous interactions with an advertiser’s ads or search results, and your visits to an advertiser’s website. This helps us show you customized ads on Google.


This cookie is widely used by Microsoft as a unique user ID. It can be set by embedded Microsoft scripts. It is widely believed to synchronize between many different Microsoft domains, allowing users to be tracked.


Cookie from Double Click (Google) which helps us to analyze and optimize our advertising campaigns.

Updated: 15th July 2021